About Our Site
AboutLoyaltySchemes was formed to offer a unique reference point on explaining loyalty cards, loyalty points and customer reward schemes.
This site explains how to get the best out of loyalty and rewards schemes, how loyalty scheme providers benefit and the precautions to take when joining.
Our concern was that there was no single UK resource for interesting features and practical advice on this subject.
Our features and articles are written by professional journalists and experts - who have a particular interest, or a background in this area.
Our Background
AboutLoyaltySchemes was founded by John Rowlinson, the founder of PtS.John, through PtS, is involved in a number of ventures including software and property companies. A small percentage of revenue from these activities goes towards funding AboutLoyaltySchemes and a number of similar sites.
There is no drive to generate profit and the focus is simply on creating the highest quality information possible that is widely read.
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